Chelsea grew up in the township of Wainfleet where the population there is about 6,000 people. She strives to implement the values that she has learned from her small town into her work, including ideas such as community, understanding and historical/cultural appreciation. She enjoys immersing herself in research order to create authentic experiences in her designs, such as learning about the environment, history and the communities surrounding a project. By doing so she creates experiences and products that are practical and best suited for the end user. By gaining a sense of empathetic understanding about the audiences she is designing for, she creates designs that help the audiences visualize and experience messages on a deep emotional level. She believes that design can be used as a communication tool to help visualize and share stories beyond words. That design can help tell unique stories that evoke powerful emotional connections between people, places, organizations and communities.
Chelsea is a media junkie. She's obsessed with movies and television (especially reading biographies or behind the scenes stuff about them). She enjoys knitting, reading random books from the library, blogging, thrift store shopping, playing indie board games and listening to podcasts.
Queen (she loves all dad rock), Mariana's Trench, she adores powerhouse lady singers like Beyoncé or Kesha, Top 100 Hits and Jimmy Buffett.
InDesign, pens, x-acto knives, metal rulers, and her hands.
For Chelsea it's impossible to choose a favourite. She thinks there's too many fun ones out there and loves experimenting with different typefaces to capture the voice of what she's creating for.